The Local Furniture Store Chronicles — B2B

Last week we created a Facebook page, Twitter page, and Instagram page.  Now, what?  The three B’s:  Be informative  Be entertaining.  Be communicative   Be informative     Establish yourself as a trusted information source. Customers will check-in daily for new tips, ideas, etc.      However, do research. To be informative you must be credible. To be credible you must have sources. And those sources must be credible. Most furniture store blog articles are generic. Generally, it is unsupported opinions about their "trending" inventory. You can still do the same, but while being informative. Consider customer opinions and questions. Why is this particular...